Discovery Pulling Sponsorship After 2007

By Jessica | Permalink | No Comments | February 12th, 2007 | Trackback

How in the world is a cycling fan supposed to keep up with all these team changes? I mean, first I had to put off wearing my brand-spanking-new CSC Ivan Basso jacket last year while he was sitting on the sidelines. Then I started wearing it when the Italian federation shelved the case (I’m an optimist, what can I say?) even though Basso had already been signed to Discovery Channel. I don’t think Nike’s going to be producing a Discovery Basso jacket, but let’s just say for the argument that they had, and I bought and proudly wore it. Then, with the news that 2007 will be Discovery Channel’s last year as a sponsor of the team, I’d have a whopping two Ivan Basso jackets in my closet and neither of them would be current.

Seriously, my pocketbook can’t handle all these changes.

There’s more about the story here, with more links as well.

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